Featured Blog Posts

How to Use Social Proof in Your Marketing Strategy

There is a leak in your home. You go to Google and find two plumbers in your vicinity. While the first one has a five-star rating and a lot of positive insights from previous users, the latter one has only three stars and no customer reviews. You choose the first…

9 Key Elements You Should Examine for Business Success

Starting a business is no easy task. It is even more difficult to edge out the competition and achieve success. Though it is hard, it is not impossible. Businessmen, like Patrick James of TRICO group, have witnessed their establishments grow and become globally renowned. There is no perfect formula you…

3 Ways To Keep Social Media Visitors Hooked On Your Website

Social media is a great way to get people to visit your website. From there, the goal is to turn them into customers. Today, many will purchase a product after a recommendation from a social media influencer. There's a huge opportunity to draw huge amounts of visitors to your website…

6 Performance Marketing Channels Expected to Grow

The performance marketing trend has grown in the advertising world. What is performance marketing? It's somewhat similar to influencer marketing but based on outcomes. According to BigCommerce: "Performance Marketing is a combination of paid advertising and brand marketing put together, but only paid out once the completed desired action takes…

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