Hosted by FohBoh, the leading social-business community for the global restaurant industry, Food Service Social Media Universe (FSMU) was created to bring together restaurant leaders and social media practitioners to share incites and best practices about this rapidly changing landscape.
Sarah Lenssen began a campaign called #Ask5for5 to raise awareness and funds for famine and drought victims. The concept is simple, give $5 and ask five of your friends to give $5
Segerstrom Center for the Arts has done a phenomenal job of keeping fans up-to-date via social media,
Hotels.com has launched a brilliant marketing campaign featuring JT Holmes booking a hotel room via his cell phone as he freefalls through the sky.
With every checkin at Walgreens on Foursquare or Facebook, a flu shot is donated to someone in need.
Dallas-based Two Trucks LLC will launch its food-truck brand, The Butcher’s Son, in October with two Dallas trucks, followed by five trucks in February, ten trucks in May, and, hopefully, a total of 200 trucks by 2014.
Twitter is an engaging place, one that, when surrounded by various commentary on universal happenings, becomes a tempting place to chime in. That said, when you’re representing your business on these channels, the rules are a little bit different.
Foursquare’s new “lists” feature is extremely useful feature for destination marketing in that is allows a tourism organization to create customized lists for visitors, such as lists for family-friendly vacations, girlfriend getaways, romantic retreats and other such niche vacations.
Il Fornaio Restaurants’ Festa Regionale menu offers the finest in authentic Italian cuisine. Diners who participate in the monthly promotion receive a passport to be stamped during each visit. This is an awesome marketing campaign in that it thrives on the roots of the restaurant, and everything ties in to the concept of traveling through Italy.
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