Featured Blog Posts

The Do’s and Don’ts of Creating Brand Loyalty

Keeping the customers you have is cheaper and more productive than seeking new ones. Many companies find about 80% of their sales come from 20% of their clients. However, brand loyalty doesn’t just magically happen. You must strive for it and encourage your customers to keep coming back to you…

7 Email Copywriting Tips That Convert

Email marketing is an excellent addition to your marketing arsenal. It is a low-cost option that allows brand owners to successfully communicate their core message with current and prospective customers.  However, crafting engaging copy for email is an overwhelming task. Often, you put in effort to create compelling content but…

How Research and Branding Can Enhance Your Business

If you're a new business owner, how can you tell what works best? How do you know which resources to explore? How can you tell what you need? The answer is simple: Research! Find relevant information you need to run a successful business by researching critical topics. Don't expect to…

The Top Restaurant Technologies to Improve Business

It’s hard work to run a restaurant. It takes time, commitment, and the ability to deal with a number of challenges at the same time. Not to mention: you must always deliver a memorable experience for customers. Here are the top technologies to improve your restaurant business.

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How Social Media Launched the Acai Berry Craze

Social media plays a massive role in the popularity of the once little-known Acai berry. For instance, the hashtag #acaibowl has over 1.39 million posts on Instagram. Learn how Instagram, influencers, and other social media trends helped propel the acai berry craze.

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5 Tech-Savvy Ways to Improve Your Restaurant Sales

It can be tricky to find new ways to improve your restaurant sales. Ambitious brick-and-mortar business must adapt to digital advances in order to profit. Running a restaurant business means keeping up with challenges as well as emerging tech. With that in mind, introduce these 5 tech improvements to boost your revenue.

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5 Psychological Theories to Boost Restaurant Marketing

Psychology-based marketing allows you to reach customers in a different, most personalized way. As a result, your marketing will become more effective and efficient, and build customer relationships that last. Here are five psychological theories and how to integrate them into your restaurant marketing mix.

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