Want to create content that is more shareable? Content intelligence can help turn data about content into actionable insights. Check out how you can leverage Content Intelligence to improve your content marketing and distribution efforts.
There are many ways to pivot business 2020. Find ways you can lift your brand experience digitally, make for a smoother customer-to-brand relationship, and take the power back so you’re best prepared for a crisis in the future.
Once you have your social presence established, it’s time to start thinking about growth. If you’re not seeing strong results from your social media marketing campaigns, here are 8 factors to consider to revamp your strategy.
Analyze your email marketing metrics from all angles to determine whether it worked or bombed. No single metric will give you a completely clear picture. Here are the KPIs on which you should focus when evaluating your email marketing efforts.
Visual search is set to become a viable alternative to text or voice search. Despite sounding similar to image search, it’s entirely different. How does visual search work? It’s when an image is used *instead* of a text term. Learn more about this and how it affects SEO in 2020.
Facebook is one of the most powerful social media channels for business, but organic reach always varies. Using Facebook groups allows you to learn from your consumers, gain group insights, create personal connections, and offer customer support.
When it comes to writing for SEO, learn how to maximize your content. Understand how SEO works, and know how to use effective keywords that flow naturally throughout the copy.
The process of starting a business involves discerning unmet needs in the market, writing a business plan, and designing new products or services. If you’re more entrepreneurial than artistic, solve your branding problems with dozens of creative tools available.
Customer experience is a pivotal component of marketing. The same digital trends and technologies that shift consumer expectations also create efficient solutions. Here are four of today’s top consumer preferences, and the technologies to use in order to meet them.
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