As Artificial Intelligence (AI) continues to evolve and expand, companies are seeing big changes in their field. Big name brands are investing in AI technology to enhance their products and services to better serve their customers. The travel industry as a whole is disrupted by AI. From automobiles to railways,…

Invest in great sales and marketing, and you can sell just about anything to anyone at least once. Invest in great customer service, however, and you’ll not only sell to the same customers over and over again, but you’ll also create raving fans of your brand who can’t wait to…

Restaurant marketing is forever changed by Instagram. When you walk into a bakery and order a Triple Cheese Cheesecake, what is the first thing you do when it arrives? If you belong to the Instagram generation, you likely take out your phone to take a picture. You don't yet know…

Because customer loyalty is paramount to business success, it's important to understand the wants and needs of your audience. And with the proliferation of online businesses, many changes have been made with regard to how companies market to their audiences. Whether you're a hotel offering a free night's stay after…