San Francisco Hotel Taking a Pro-active Approach to Social Media
The Parc 55 Wyndham hotel uses Twitter and Facebook to let fans and followers know about special deals, special rates strictly for them along with San Francisco news, events and facts.
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“Twitter Tasting” with Whole Foods
Whole Foods has nearly two million followers. Meaning, even if just 1% of them ever set foot in a store from a promotion like a “Twitter Tasting”, that’s 20,000 people. If even just 1% visit the website, that’s 20,000 unique visitors. The ability to reach this large an audience via one portal is unprecedented and this a great case study to illustrate that.
Seth Godin on Initiative
On Thursday, hundreds of people gathered in the beautiful Renée and Henry Segerstrom Concert Hall in Costa Mesa to hear Seth Godin speak. Organized by Bryan Elliott of LinkedOC, the event provided a unique opportunity to hear first-hand from a highly-respected individual in the marketing world.
An Online Taste of Venezuela
Coupa Café is a lively Venezuelan restaurant featuring a completely new style of international dining. Not only does Camelia Coupal own and operate the Beverly Hills location, she also maintains their social media.
Fairs, Food Trucks, Block Parties and Social Media
The OC Fair & Event Center uses social media to elevate major seasonal and weekly events.
The Food Truck Phenomenon
In the past year, the mobile food industry has soared to amazing heights. Almost every type of food imaginable can now be found in truck form. The food truck culture has been especially potent in Southern California.
Hotels and Restaurants Benefit from Hosting Social Media Events
Social Media events are a great way for hotels and restaurants to gain easy, free exposure. Though offering up freebies to a large audience could initially feel like a loss rather than a gain, the potential ROI of doing so in this context is uniquely unprecedented.
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