Featured Blog Posts

7 Ways Enterprise Software Can Streamline Your Business Operations

Enterprise software is a significant investment, but many larger businesses still get it due to how much smoother it makes business operations. Here are different ways it streamlines business operations. 1.   Centralized data management Given the large-scale operations involved with enterprise software, centralized data management is a crucial feature of…

Effective Marketing Strategies For Thriving Restaurants

In the ever-evolving world of restaurants, establishing effective marketing strategies is an important stepping stone to success. Whether you’re a new restaurant or a well-established entity, it's crucial to keep your marketing as fresh as your food. There are plenty of tried-and-tested restaurant marketing strategies. But sometimes, thinking out of…

Unleashing Creativity: Innovative Tips for Building a Highly Unique Brand

Crafting a memorable brand is critical for business success in an increasingly competitive marketplace. How do you differentiate yourself in a creative and strategic way? From marketing techniques and social media posts, SEO best practices, and content production to the effects of emerging technologies, we'll cover every facet of unleashing…

5 Effective Ways to Use Facebook Ads for Account-Based Marketing

Facebook is one of the most popular social media platforms out there, and a fantastic platform marketers can use to target content for a defined audience. Are you familiar with account-based marketing (ABM)? ABM involves using personalized campaigns designed to target specific accounts within a market. Whether you’re a retail…

In Caffeine We Trust

Column Five Media, an infographic design and marketing agency in Orange County, put together a project to allow people to share the love for two important staples at their company: caffeine consumption and data visualization.

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opportunity wasted

Social Marketing vs. Marketing on Social Networks

While it’s a great thing that more and more businesses are jumping aboard the social media bandwagon, many still aren’t really grasping the point of doing so. There’s a very finite distinction between social media marketing, and merely marketing via social media.

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