The Ritz-Carlton Hotel Company, L.L.C. unveiled a newly designed brand logo and brand voice that will be implemented across all guest touch points over the next year.
How can you improve on building empathy with your customers? InMoment created an empathy map that allows you to more seamlessly provide customers with a better experience.
eMarketer predicts, by 2017, over 59% of digital search ad dollars will be spent on mobile devices. Mobile marketing is a key foundation to successfully connecting with consumers.
Instagram announced you can now share photos and videos in both portrait and landscape orientation on their platform.
The assorted features of eMenu have been designed to serve the purpose of presenting an impressive brand to target customers.
When it comes to integrating social media and events, there are numerous ways it can be done. Here are a few examples.
Imagine indulging in unexpected and luxurious offerings of Las Vegas while sustaining energy. ARIA uses #HowWeVegas to highlight sustainability initiates.
This integration means you can now schedule posts, publish pictures, monitor your feed, and engage with your Instagram audience within the Hootsuite dashboard.
How can you go expand your collection of brand advocates and loyal clientele? It’s all about meeting their needs better than anyone else in your industry.
How can you harness the power of social media to make your event more successful? Using an event hashtag, creating buzz, posting live updates, and being of assistance are a few ways.
If you are looking for ways to incorporate text marketing methods into your marketing mix, here are a few proven methods.
An updated algorithm, Facebook Bluetooth Beacons, and Facebook Moments provide many ways travel marketers can leverage Facebook.
The biggest brands understand they must utilize the increasingly omnipresent digital landscape to learn how to build consumer trust and engagement.
With an increase in use of social media and technology, hotels are keeping up with demands from their customers. Here are 7 tech trends hotels are embracing
Restaurants already talk to guests on social media and seat guests with reservation services. Now, they can cook and serve with pre-orders for dine-in.
Text message marketing is still the most powerful, most direct, least expensive and most personal way to keep the masses informed about your event.
The number of brands using selfies on Facebook and Twitter are riding. So, here is some gear that can help your brand take the best selfies yet.
According to Entrepreneur.com, sponsored social is ranked first among channels for overall effectiveness, beating celebrity marketing, experimental marketing, and TV advertising.
Ensure you can bring in more business thanks to excellent customer service by leveraging the power of testimonials, case studies and unique customer service channels to build trust with potential customers and keep your current ones happy.
GrubHub, Audi, and Sour Patch Kids are using Snapchat marketing and brand campaigns to reach millennials.