The holidays are peak travel season. Thanksgiving air travel increased between 2016 and 2017 to a record 28.5 million passengers. As a result, offering travel perks is an increasingly-favored marketing tactic. Credit card companies offer travel rewards, elite airline status, hotel and dining rewards, trip cancellation insurance, lost luggage reimbursement,…

Internet marketing began almost immediately after the first ever internet browser launched to the public in the early 1990s. It’s been almost three decades since then. While the ways companies sell products, services, and experiences online has evolved, it can still be difficult to close a sale. The problem is…

When it comes to the hospitality industry, some things will never change. And yet, technology advancements and customers' expectations will always evolve. Thus, certain updates are vital to the health of the hotel business. Of course, those changes won't be worth a thing if consumers don't know about them —…

As Artificial Intelligence (AI) continues to evolve and expand, companies are seeing big changes in their field. Big name brands are investing in AI technology to enhance their products and services to better serve their customers. The travel industry as a whole is disrupted by AI. From automobiles to railways,…