Featured Blog Posts

How 4 Businesses Used Texting to Build Customer Loyalty

Most marketers, brand managers, and business owners focus their resources on generating new leads. Acquiring new customers costs three times more than retaining existing customers, while a mere 5% of increase in customer retention can result in as much as 75% higher business profits. More than two-thirds of the world’s…

25 Tips for Your Restaurant Business Plan

Have you ever wondered how some restaurants become huge successes while others fail? This happens all the time: same street, similar concept, decent food and service. But for some reason, one of the restaurants is empty while the other one is packed. Why? There are many factors that contribute, but one thing…

How Technology Has Shaped the Modern Las Vegas Scene

Whether you’re a bonafide tech junkie who keeps up with all the latest trends or you prefer to stick to the basics, technology has no doubt made your life easier in more ways than one. Especially in terms of travel, having the world at our fingertips makes decisions easy and…
opportunity wasted

Social Marketing vs. Marketing on Social Networks

While it’s a great thing that more and more businesses are jumping aboard the social media bandwagon, many still aren’t really grasping the point of doing so. There’s a very finite distinction between social media marketing, and merely marketing via social media.

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Connecting the Dots

I told myself I wasn’t going to write a Steve Jobs post, but I’ve succumbed to temptation. I was moved by Steve’s Stanford commencement speech where he talked about connecting the dots.

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Stampt Mobile App

Stamp Cards Going Mobile

Encouraging brand loyalty is an integral part of influencing repeat business. Stampt is basically a stamp card, but rather than a physical card you have to carry around, you simply download the mobile application.

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Facebook Integrates “Friend Activity”

There are many changes coming to Facebook lately, leaving many businesses wondering how these adjustments will affect fanpages plus interactions with their consumers. There is a new “Friend Activity” option located under the main image of business pages.

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