As hotels develop their social profiles and embrace social media marketing, followers develop loyal bonds to these brands.
Instagram Direct builds on the traditional Instagram platform by adding the ability to share photos, videos, and messages with specific people. You can send them to your “followers” in general or to selected individuals. Recipients will be able to see your message immediately and respond. And, as an added bonus, you will be able to find out who has viewed your picture or video and who has “liked” it.
Guests of Starwood’s more than 1,150 hotels capture and share an average of 40,000 images per month on Instagram, and Starwood Hotels & Resorts Worldwide, Inc. recently announced an industry-leading integration with Instagram on all of its websites worldwide.
Instagram Direct just arrived, and brands are already seizing the opportunity to create special connections with customers.
The 2014 Santos Tour Down Under will be held in Adelaide and regional South Australia from January 19-26. The team has been tracking the #PuppetPeloton – a fun promotional gag that can traveling around Australia.
Effective this week, HootSuite can now monitor reviews on all major review sites. The review feed in HootSuite will be powered by a new app called Reputology (built by a startup run by MIT grads called Reputology.com).
How can the hospitality industry learn from retail’s successes of social media?
Four Seasons Hotels and Resorts is among the first companies to receive early launch access to Pinterest’s Place Pins, a new Pinterest feature that encourages exploration by adding details such as the address of the place and phone number to Pins associated with locations.
Let’s take a look at Milan, Vienna and Madrid, three of the biggest winter hotspots in Europe, and how they’re faring in terms of online marketing and social media.
Incorporate these effective strategies into your marketing plan for short- and long-term results. Here are 5 ways social media can enhance guest experience.
Loews Hotels & Resorts proves that there’s more to social media than rants, raves and random hashtags with the launch of Loews Hotels Social Reservations—allowing guests to book their hotel stays directly via Twitter.
Expedia.com is the platinum sponsor of Passports with Purpose, a community fundraiser powered by travel bloggers that aims to raise $115,000 for buildOn.
The whole world has gone social. With social media platforms becoming increasingly crowded, companies must come up with novel ways to draw attention to themselves. The hotel industry has been particularly creative in devising innovative and engaging methods to make their voices heard and their brands stand out.
“Millennial” travelers – defined as those between 18 and 30 years old – have sharply different business and leisure travel habits and expectations than do their older peers, according to a global study released by Expedia.com® and Egencia®.
1888 Hotel in Sydney, Australia has opened the first Instagram hotel offering free rooms to heavy Instagram users along with Instagram photo-clad walls and photo opportunities.
With StumbleUpon paid discovery, you only pay for unique visitors (when the person actually visits your site) making it an affordable method of advertising for your business.
With over 1,000 miles to cover, the first official Four Seasons Food Truck has hit the road. Known as the FS Taste Truck, the vehicle and its tour provides a new, mobile stage for the brand’s culinary talent to connect with their local communities.
In honor of National Taco Day, Rubio’s is giving Social Hospitality readers the chance to come in and try its craveable menu options fresh from the grill.
To keep up with this fast-paced, ever-evolving digital age, your business needs to have a strong online presence. Subsequently, your business also needs to have a strong online presence that’s positive.
In honor of National Chocolate Milk Day on Friday, September 27, Winder Farms is offering a lucky Social Hospitality reader in Orange County a sample delivery of chocolate milk, cookies and other various Winder Farms’ products, totaling $50.