Book Exclusive Hotel Deals on the Fly … Literally
Hotels.com has launched a brilliant marketing campaign featuring JT Holmes booking a hotel room via his cell phone as he freefalls through the sky.
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Recent Blog Posts
5 Rules for Managing Your Business’ Twitter Account
Twitter is an engaging place, one that, when surrounded by various commentary on universal happenings, becomes a tempting place to chime in. That said, when you’re representing your business on these channels, the rules are a little bit different.
Healthy Coffee Samples? Yes, Please!
Big Train is a leading manufacturer of premium coffees and teas. They offer the ability to subscribe, read reviews and purchase products easily from their Facebook page. To launch their new Fit Frappe, they provided a Klout perk allowing online influencers a chance to test the product and share with friends.
Providing Local LOVE Through Facebook
The Virginia Tourism Corporation is out to prove that love is at the heart of every Virginia vacation. In July, they unveiled oversized LOVE artwork at several Welcome Centers across the state. Then, the local tourism offices jumped into the fun with the Virginia Tourism “Bring LOVE to Your Town” event.
Is Facebook a Threat to Lifestyle Brands?
Yahoo! News recently ran a Forbes article entitled, “Why Facebook is a Threat to Lifestyle Brands.” It argues that the ways we express ourselves via social networks have replaced the expression stimulated by utilizing products of specific brands. Rather, I’d argue it’s enhanced it.
A Successful Social Media Campaign: Popchips
Earlier in the year, PopChips ran an extremely successful social media campaign seeking out a “VP of Pop Culture.” With one of the most social-media savvy celebrities, Ashton Kutcher, on board, PopChips was able to not only award a winner, but create huge buzz, visibility and excitement about their brand.
A Brief Introduction to HootSuite
HootSuite is an efficient social media management tool that is very straightforward and offers a diverse array of functionality. It’s great for multiple-account management, brand monitoring, scheduling content and more.
Some Good Karma(geddon) for JetBlue
As a result of Carmageddon, JetBlue Airlines decided to offer $4 flights from Long Beach to Burbank and vice versa on Saturday. This is a great case study of a brand measuring ROI in terms of positive PR and customer service rather than dollars.
Got the Munchies?
Munchathan is a food-themed 5K featuring obstacles, entertainment and more. Unique food events are a great way for food trucks to get positive publicity, demonstrate great community relations with both other trucks and customers, and have access to a huge audience in one place.
Contact
3972 Barranca Pkwy, Ste J445
Irvine, CA 92606
(949) 371-6091
hello@socialhospitality.com
Irvine, CA 92606
(949) 371-6091
hello@socialhospitality.com
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