Seeing that a large group of people behaves in a certain way, individuals perceive their actions as the correct behaviors. It’s thus not surprising social proof plays a vital role in marketing. It gains customers’ trust and persuades them to purchase from you.
How do you turn social media followers into customers? From delivering on promises to using analytics to give your visitors what they want, here are tips on how to get your social media visitors hooked on your website.
Have you considered an influencer marketing strategy? It’s a popular tactic in the realm of social media marketing. However, it comes with its own set of challenges. Here are four of the biggest influencer marketing challenges, and how you can overcome them.
2021 digital marketing trends revolve around two concepts. They’re distinct but almost contradictory. The first is a general humanization. The second involves technical and mechanical optimization. Take a look at these digital marketing strategies.
How can hotels benefit from social media?? When it comes to digital marketing, social media is an essential investment for hotels for a variety of reasons. It’s incredibly visual and allows you to humanize your brand, build relationships, and add value.
Like other social media platforms, trending hashtags are a big part of TikTok. Leveraging these trending hashtags can be a major component of your TikTok marketing strategy. Here are some of the most common trending hashtags and why they’re so popular.
Chatbots play an important role in addressing customer complaints instantly. They now take center stage in brands’ communication strategies when it comes to customer service. Here are seven ways chatbots are refining customer experiences.
Do you use social media to engage your customers? Check out this infographic featuring insight on how to boost your branding through social media engagement. It covers stats and facts about social media, specific platforms, and the relationship between social media use and brand engagement.
User-generated content (UGC) is a powerful tool for your marketing arsenal. You’re missing an opportunity if you don’t take advantage of the reviews, photos, posts, and other content your customers produce. Here are 5 benefits of user-generated content, along with some specific examples.
