An updated algorithm, Facebook Bluetooth Beacons, and Facebook Moments provide many ways travel marketers can leverage Facebook.
The biggest brands understand they must utilize the increasingly omnipresent digital landscape to learn how to build consumer trust and engagement.
With an increase in use of social media and technology, hotels are keeping up with demands from their customers. Here are 7 tech trends hotels are embracing
Restaurants already talk to guests on social media and seat guests with reservation services. Now, they can cook and serve with pre-orders for dine-in.
Text message marketing is still the most powerful, most direct, least expensive and most personal way to keep the masses informed about your event.
The number of brands using selfies on Facebook and Twitter are riding. So, here is some gear that can help your brand take the best selfies yet.
According to Entrepreneur.com, sponsored social is ranked first among channels for overall effectiveness, beating celebrity marketing, experimental marketing, and TV advertising.
Ensure you can bring in more business thanks to excellent customer service by leveraging the power of testimonials, case studies and unique customer service channels to build trust with potential customers and keep your current ones happy.
GrubHub, Audi, and Sour Patch Kids are using Snapchat marketing and brand campaigns to reach millennials.
This infographic shows how the “Always-On” consumer offers businesses a chance to connect with consumers 24/7 at home, at work, and everything in between.
Hotels with three stars are reserved exclusively for the nation’s highest end boutique and chain hotels. Here’s more about European hotel star rating systems.
Hospitality marketers should make use of Facebook’s free engagement tactics to increase sales and leverage their hotel’s brand on the platform.
In order to focus on the customer, businesses should encourage feedback, have fast responses, and use reputation management to better customer relations.
Thanks to Facebook’s new Businesses on Messenger application, customers can contact businesses using the Messenger app, just as they would any of their friends or loved ones.
Building on a history of innovation, the Four Seasons Private Jet exemplifies the company’s commitment to evolving the guest experience to anticipate and exceed the changing needs of the modern luxury traveller.
Using an integrated mix of traditional and digital marketing techniques, also known as “Demand Marketing,” will deliver you to your destination.
Cross promotion is designed for customers who buy a certain product, with the sole aim of incentivizing customers to buy related products as well.
In-room iPads, digital check-ins and smart lighting are just some of the features in London’s most high-tech hotels.
The cloud is a reliable wifi provider Macdonald Hotels uses to offer guests fast, free and secure internet connection. Consider the cloud for your hotel.
Use these tips on how to best utilize photography to improve your brand’s social media platforms and keep millennials sticking around.