One of the best ways to use Instagram for marketing your business is to host a contest on the network, helping to build buzz for your brand and drive traffic to your site.
With detailed reports on audience growth, audience geography, engagement and the ability to identify tags that are relevant to their products and services and influencing contributors posting on them, brands now have a unique platform to professionally fine-tune their content and engagement strategy on Instagram.
The team at Fanpage Karma recently analyzed over 60,000 active Facebook pages in a period of three months to see how and why growth rates differ. Differences can be found in terms of the type of page, the engagement rate and how large the fan page already is.
Four Seasons has done an exceptional job integrating social media into their website and general marketing, and constantly continues to expand its social media presence.
AEG Digital Media Group has selected SoCal Socialite as the new strategic social media agency partner for the 85th annual Academy Awards event on Sunday, February 24, 2013.
The needs of business are always driven by changes in customer demand. Nowhere is that more true than in the service industry, and a more sophisticated clientele is forcing hospitality managers to enlist new technology to help serve client needs.
Valentine’s Day is right around the corner, and technology can help you up your game. From gifts to the perfect meal, you can’t go wrong with a cell phone in your hand and a search bar at your thumb.
In addition to hotel rooms, vacation homes can be a great way to travel, and, like specialized review sites and social travel startups, there are related travel options that allow for unique travel experiences.
Swiss-based Treovi.com, the first truly 100% no commissions online hotel reservation system, has launched a new beta of its website.
ChowNow is an online ordering system for the foodservice industry that uses branded mobile and social media tools to expand restaurant’s capabilities.