Did you know there are more than 1.9 billion active social media users in the world today? That accounts for more than 27% of the world population! In the United ...
When you interact with a customer in person, you conduct yourself with a certain amount of decorum. You try to be punctual, you mind your P's and Q's, and you ...
2014’s Black Friday, Cyber Monday and kick off to the holiday shopping season were saved thanks to online sales.
The Brighton School of Business & Management created an infographic exploring the merits of using both Facebook and LinkedIn for networking and marketing.
GlobeDrop is a non-profit organization and free web and mobile application that can easily connect travelers to verified social organizations.
Some leisure travelers may not be glued to their technology while away, so offering translated brochures with information can be universally appealing.
Here are fix tips for putting your best foot forward and propelling your business across the finish line as the year comes to a close.
As the holiday season approaches, the hospitality industry is taking to social media with a variety of interesting themed campaigns.
Here’s a look at why mobile payments are the perfect complement to food trucks.
Universities are service-oriented business and its important to focus university marketing strategies on highlighting their long-term educational process. Here’s how to take your marketing to the next level.
Here are a few reasons social media marketing for real estate agents will help them stay relevant among today’s younger buyers and sellers.
Here’s how VoIP is specifically benefiting the hospitality industry, though the lessons learned here can be applied to other service-based industries as well.
In this infographic, we discuss the role social media should play for businesses, and explain what is appropriate behavior on the most popular social media websites.
With so many options available, how can hotels create the best romantic hotel experience? Follow these four tips to entice couples to stay at your hotel.
Thanks to Big Data, you can uncover the preferences of your consumers and keep them happy.
Your guests are your most valuable asset--and the competition will do anything to steal them. In order to keep your treasured clientele loyal--and your rivals empty-handed--you need to ensure that ...
Hotels can use YouTube to both increase sales and market their brand to nearly one billion unique users who visit the video sharing platform every month. Here are three tips for marketing executives starting their YouTube campaigns from scratch.
Four Seasons is launching Energy by Four Seasons and, in conjunction, the Four Seasons #30DaysofEnergy Challenge will launch on November 1, with a new “challenge” shared each day on Instagram, Facebook, Twitter and Google+.
The Selling Skills Assessment Tool (SSAT) can improve customer relations by bridging the gap between skills, behavior, and results.
T-Mobile holds the top spot in Socialbakers’ quarterly responsiveness reports multiple times for response rates that get close to 100% across channels. Learn more.