Featured Blog Posts

Using Pinterest to Promote Weddings: A Hotel Case Study

The wedding industry is a large business driver for hotels. Using social media to leverage this opportunity is becoming incredibly common. Pinterest, specifically, has become a hub for women to map out details of their big day, so utilizing Pinterest is especially relevant. While hotels can use Pinterest in a…

Sensory Marketing for Hotels: “Sensual” Tips to Attract Customers

You must give your customers what they want on a physical or tangible level in order to engage to them. For example, customers expect a well-appointed guest room; they want to know the hotel has availability on select dates; and is in a desirable location. However, it's also beneficial to…

DoubleTree by Hilton Inspires Through “Your Warm Cookie Awaits” Campaign

Nearly 100 years ago, Conrad Hilton shared his vision to fill the earth with the light and warmth of hospitality. DoubleTree by Hilton – one of Hilton’s 14 brands – brings to life that vision every day, starting with its signature, warm DoubleTree Cookie welcome. The brand is elevating its sweet and unique…

Hotel Pros to Convene in Brooklyn for Independent Lodging Congress

The Independent Lodging Congress (ILC) in New York is less than a month away! I'm excited to be a media sponsor for this event to connect with fellow industry pros and gain insight to the latest hotel trends in 2017. Here's a sneak peak at some of these trends: If…
SpareFoot Social Media Initiative

Startup Makes Charity Social

Trading Facebook shares and Tweets for donations, Supply Memories benefits a school supply drive for Communities In Schools of Central Texas, a nonprofit focused on dropout-prevention.

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bungee america

Bungee America Gets Social

Based in Los Angeles, Bungee America is the oldest bungy company in the United States. Departing from Azusa, adventurers hike 5 miles into the Angeles National Forest to the “Bridge to Nowhere.”

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Family Travel

Family Travel Made Easy

Before Facebook and Twitter, families traveled based on limited resources. For adventurous people who love to explore, they took on the tasks of researching the destinations that might seem to fit their interests. They would also have to make sure all the accommodations were appropriate for their family, which usually resulted in a lot of phone calls and wishful thinking.

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