Featured Blog Posts

Introducing Threads: How It’s Different and Why Brands Should Jump on Board

In the vast world of social media platforms, a new contender has emerged. Threads, the latest creation from Meta, seeks to offer users a fresh perspective on digital interactions. Since its debut last week, Threads quickly carved its niche in the ever-evolving realm of online communities. Rather than being a…

Enhancing Marketing Success Through Collaboration With Other Departments

Your marketing team has a solid understanding of effective campaigns. However, they shouldn’t take a siloed approach to operations. While they have great skills and valuable insights, it’s worth exploring how these elements can be augmented to influence greater success. One of the most effective strategies your business can adopt…

7 Ways Enterprise Software Can Streamline Your Business Operations

Enterprise software is a significant investment, but many larger businesses still get it due to how much smoother it makes business operations. Here are different ways it streamlines business operations. 1.   Centralized data management Given the large-scale operations involved with enterprise software, centralized data management is a crucial feature of…

Effective Marketing Strategies For Thriving Restaurants

In the ever-evolving world of restaurants, establishing effective marketing strategies is an important stepping stone to success. Whether you’re a new restaurant or a well-established entity, it's crucial to keep your marketing as fresh as your food. There are plenty of tried-and-tested restaurant marketing strategies. But sometimes, thinking out of…

SEO Basics for Local Businesses

Search Engine Land, a fantastic search engine optimization (SEO) resource, recently released an article noting that search trumps social for local business information. Understanding SEO basics is extremely important.

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Stampt Mobile App

Stamp Cards Going Mobile

Encouraging brand loyalty is an integral part of influencing repeat business. Stampt is basically a stamp card, but rather than a physical card you have to carry around, you simply download the mobile application.

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Travel to Italy Without Leaving the US

Il Fornaio Restaurants’ Festa Regionale menu offers the finest in authentic Italian cuisine. Diners who participate in the monthly promotion receive a passport to be stamped during each visit. This is an awesome marketing campaign in that it thrives on the roots of the restaurant, and everything ties in to the concept of traveling through Italy.

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Healthy Coffee Samples? Yes, Please!

Big Train is a leading manufacturer of premium coffees and teas. They offer the ability to subscribe, read reviews and purchase products easily from their Facebook page. To launch their new Fit Frappe, they provided a Klout perk allowing online influencers a chance to test the product and share with friends.

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Have Some Pepsi Summer Fun

Pepsi had added QR codes to their regularly mass-distributed cups. This is great since it only requires the development of one QR code, yet the distribution is gargantuan in scale.

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Fall into the … Food Truck?

The Gap, one of the largest retail clothing brands, is shaking things up with the debut of its food truck, Pico de Gap. The truck serves to stimulate buzz about Gap’s new 1969 Fall denim collection.

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