Featured Blog Posts

3 Website Design Tips To Boost Conversions and Sales

You only get one chance to make a first impression, and that holds true for website design as much as it holds for any other facet of life. One report indicates it only takes 50 milliseconds for a visitor to decide what they think about your website. 94% of those…

How to use Online Reviews in your SEO Strategy

Word-of-mouth is one of the most effective ways to advertise your business. Another person's recommendation has a lot more impact than comments from a company itself. Since we live in the digital age, today's "word of mouth" system is now online customer reviews. Everyone uses websites to market their businesses,…

A Comprehensive Guide to Creating Engaging Content That Converts

Does your content generate reactions from those who read, listen to, or watch it? If it doesn’t, it's time to learn how to create engaging content that drives viewers or readers to act. But how can you succeed at creating engaging content? First, realize content marketing isn’t just about educating…

10 Key Skills for a Career in Data Science

Businesses are investing in data collection and aim to make data-focused decisions. Data science is a fascinating and profitable field that attracts problem-solvers and analytical thinkers alike. Data science professionals are in high demand. Data scientists need a range of both technical and non-technical expertise. One way to obtain this…

$2 Off A Large Sub For Facebook Fans

Quiznos just sent out an email to their subscribers inviting them to “meet the new Quiznos Toaster.” In order to do this, however, you must first “like” their Facebook page. Here’s five reasons this is great marketing.

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An Online Taste of Venezuela

Coupa Café is a lively Venezuelan restaurant featuring a completely new style of international dining. Not only does Camelia Coupal own and operate the Beverly Hills location, she also maintains their social media.

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The Flavor Tourism Experience

“Pei Wei is a place just outside of your usual routine where you can experience the vibrant flavors of dishes inspired from five Asian cultures.” Indeed, outside of the usual routine they are. In an interview with Pei Wei’s VP of Marketing…

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Social Media in Plain English

I recently attended Splash Media’s Social Media Bootcamp. It provided a great case for social media implementation for business and most memorably, a lot of statistics and relevant comparisons.

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Active Social Outreach Online and Off

This week, I checked into the Westin Kierland hotel in Scottsdale, Arizona and was pleasantly surprised to find a flyer on the desk in my guestroom. It reads “Get Social” along the top and then outlines the ways guests can read or relay feedback on their experience at the hotel through social media.

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