Featured Blog Posts

6 Helpful Tips to Find and Target the Right Audience on Social Media

Social media has come a long way since its debut, evolving into a mainstream marketing tool in less than two decades. Nearly 91.9% of US companies with 100+ employees used social media marketing in 2021. Whether you’re a megacorporation turning over billions in revenue, or a new startup trying to…

6 Common Influencer Marketing Mistakes

With people regularly glued to their phones, marketers have huge opportunities to increase visibility. As social media increases in popularity, marketers must evolve and find new strategies to grab people’s attention. Influencer marketing is one such technique. Since influencer marketing now plays a large role in social buying trends, it can…

How To Repurpose Blog Content Across Social Media Platforms

Producing content helps drive engagement and brand awareness. However, creating content for all social media channels can be incredibly time-consuming and sometimes counterproductive, especially when you have a full to-do list of other tasks. Repurposing assets you've already created can save you a lot of time. Here are the benefits…

How Healthcare Recruiters Can Fill the Physician Shortage Using Social Media

Right now, many companies are experiencing a problematic labor shortage. Whether the crisis is more one of recruitment or retention, it's difficult to staff necessary roles with passionate, dedicated individuals. There are many reasons for labor complications. But for recruiters in the healthcare field, the most important thing to understand…

The Top Restaurant Technologies to Improve Business

It’s hard work to run a restaurant. It takes time, commitment, and the ability to deal with a number of challenges at the same time. Not to mention: you must always deliver a memorable experience for customers. Here are the top technologies to improve your restaurant business.

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How Social Media Launched the Acai Berry Craze

Social media plays a massive role in the popularity of the once little-known Acai berry. For instance, the hashtag #acaibowl has over 1.39 million posts on Instagram. Learn how Instagram, influencers, and other social media trends helped propel the acai berry craze.

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5 Tech-Savvy Ways to Improve Your Restaurant Sales

It can be tricky to find new ways to improve your restaurant sales. Ambitious brick-and-mortar business must adapt to digital advances in order to profit. Running a restaurant business means keeping up with challenges as well as emerging tech. With that in mind, introduce these 5 tech improvements to boost your revenue.

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5 Psychological Theories to Boost Restaurant Marketing

Psychology-based marketing allows you to reach customers in a different, most personalized way. As a result, your marketing will become more effective and efficient, and build customer relationships that last. Here are five psychological theories and how to integrate them into your restaurant marketing mix.

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