Featured Blog Posts

How Small Businesses Can Use Facebook Groups for Social Media Marketing

Facebook is one of the most powerful social media channels for business. With 74% of U.S adults using it every day, it has a higher number of shares of daily visitors than Instagram (63%) and Snapchat (61%). Facebook is the best way to gain access to a massive number of…

How to Write for SEO: The Basics of Successful SEO Content

Both fiction and non-fiction writing consists of different genres and adapted styles. Similarly, search engine optimization (SEO) writing requires a certain skillset and knowledge of techniques.  The most fundamental knowledge is for whom the content is being written, and where it will be placed. Learning how to write for SEO…

4 Ways Technology Helps Meet Consumer Preferences

The essential principles of customer service are timeless, but consumer expectations are not. Customers always want a friendly, efficient, and reliable service. And the development of new technology raises expectations.. Gartner defines customer experience as one of the “top three areas of marketing investment.” Making strides to meet consumer preferences…

The Food Truck Phenomenon

In the past year, the mobile food industry has soared to amazing heights. Almost every type of food imaginable can now be found in truck form. The food truck culture has been especially potent in Southern California.

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Disneyland-area Hotel Sets the Social Media Bar High

Ramada Maingate at the Park has been able to put itself on the map, both in terms of its accessibility to/from Disneyland and amongst the Ramada brand, via social media. The unique way Andrew communicates makes the pages stand out amongst other hotels. He didn’t create a persona; he simply uses his own. This has been hugely valuable in humanizing the brand and thereby creating personal connections with potential customers.

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