Both fiction and non-fiction writing consists of different genres and adapted styles. Similarly, search engine optimization (SEO) writing requires a certain skillset and knowledge of techniques.  The most fundamental knowledge is for whom the content is being written, and where it will be placed. Learning how to write for SEO…

The essential principles of customer service are timeless, but consumer expectations are not. Customers always want a friendly, efficient, and reliable service. And the development of new technology raises expectations.. Gartner defines customer experience as one of the “top three areas of marketing investment.” Making strides to meet consumer preferences…

We've all heard the saying, "The customer is always right." Unfortunately, some people take that a little too far. During regular times, front-line workers deal with a lot of hostility. The current health crisis, however, has taken many customers' tendencies toward impatience to a whole new level. Not only are…