Customer experience is a pivotal component of marketing. The same digital trends and technologies that shift consumer expectations also create efficient solutions. Here are four of today’s top consumer preferences, and the technologies to use in order to meet them.
COVID-19’s impact on customers and employees of all sectors is profound. Here are a few ways COVID-19 has effected customer service, and reasons to respect employees during this time.
With 500 million active daily users, Instagram is the go-to platform for the food industry. But, how do you use Instagram to market your restaurant? Here’s a guide to getting on the ‘Gram – and getting it right with planning, posting, optimizing, and advertising.
Marketing during Coronavirus is tricky, and everyone is struggling to find the right balance. To help your business stay afloat during these uncertain times, here are a few clever, practical digital marketing strategies to help now and later.
In addition to increasing visibility and accessing a larger customer base, moving your offline business online makes you more competitive. There are many benefits to moving your offline business online. However, it may be overwhelming to start from the beginning. Here are six factors to consider.
Seasonal SEO strategies are often overlooked, yet can be highly beneficial to explore. Here are some simple ways to boost your seasonal SEO traffic.
COVID19 has made a huge impact on digital marketing, and the long-term effects are still unknown. The two key areas to consider when making decisions about advertising campaigns are changing customer habits and impacts on industries.
In a world driven by social media and online search, sales tactics are essential to generate revenue. Marketing teams have more opportunities to create innovative campaigns to boost sales. Here are 9 hospitality sales tips that combine classic techniques with modern practices.
The hospitality industry has been hit hard by COVID-19, and it’s difficult to see silver linings in immense uncertainty and tragic circumstances. Here are 10 inspirational ways the hospitality industry is embracing positivity.
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