Featured Blog Posts

How SEO is Helping Businesses Survive the Pandemic

The COVID-19 pandemic put many things on hold. Schools closed, workplaces shut down, and the lockdown crippled many businesses. The effect has now shifted to online mediums. Many businesses migrated to primarily digital methods. Many search engine optimization (SEO) strategies have been implemented to help.  Before we dive into how…

4 Tips for Developing a Solid Small Business Concept

In the digital age, there has never been a better time to make your dreams of owning your own small business come true. However, this is your livelihood. You want to choose a buildable idea with the potential to blossom into a thriving small business one day. That means planning…

The Benefits of Guest Feedback in the Hospitality Industry

The hospitality industry is the poster child of customer-centricity and always putting the customers’ needs first. This mindset is now embodied by other industries as well. Customers are now accustomed to a new level of customer care. Thus, those in the world of hospitality need to, again, elevate their own…

The Importance Of Understanding SEO Reporting

One of the best ways to attain a successful web presence for your business is to implement a strong search engine optimization strategy. Many know the basics of SEO but are unsure about SEO reporting. In this article, you'll learn the importance of understanding SEO reporting in achieving your business…

“Twitter Tasting” with Whole Foods

Whole Foods has nearly two million followers. Meaning, even if just 1% of them ever set foot in a store from a promotion like a “Twitter Tasting”, that’s 20,000 people. If even just 1% visit the website, that’s 20,000 unique visitors. The ability to reach this large an audience via one portal is unprecedented and this a great case study to illustrate that.

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Seth Godin on Initiative

On Thursday, hundreds of people gathered in the beautiful Renée and Henry Segerstrom Concert Hall in Costa Mesa to hear Seth Godin speak. Organized by Bryan Elliott of LinkedOC, the event provided a unique opportunity to hear first-hand from a highly-respected individual in the marketing world.

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$2 Off A Large Sub For Facebook Fans

Quiznos just sent out an email to their subscribers inviting them to “meet the new Quiznos Toaster.” In order to do this, however, you must first “like” their Facebook page. Here’s five reasons this is great marketing.

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An Online Taste of Venezuela

Coupa Café is a lively Venezuelan restaurant featuring a completely new style of international dining. Not only does Camelia Coupal own and operate the Beverly Hills location, she also maintains their social media.

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