Google allows brands to work with customers through easy-to-use services on the My Business dashboard. Here are 5 ways to dominate your Google Business Listing.
If you have noticed a dearth of great customer service picks in your library, here are five great books on customer service that will prove useful in your business.
Here are some compelling reasons why your hotel needs Instagram, as well as some of the benefits of the new Instagram 6.0.
Here are 6 tech trends for the hospitality industry to keep in mind in 2014 that follow themes of personalization, integration, and ease of access.
Here are some tips on how to keep review responses professional, and not risk damaging your reputation by responding aggressivily to negative reviews.
How do you make guests feel valued? One way is to utilize a new technology like the one offered by GuestDriven.
Public relations is the art of maintaining one’s image and reputation. Social media has opened up all new possibilities for PR and the hospitality industry.
Effective this week, HootSuite can now monitor reviews on all major review sites. The review feed in HootSuite will be powered by a new app called Reputology (built by a startup run by MIT grads called Reputology.com).
How can the hospitality industry learn from retail’s successes of social media?
If you’re wondering how to handle customer complaints on social media, here are five tips.
Learn how one destination is rockin’ Social Media! The Lake Charles/Southwest Louisiana CVB provided first-hand insight on how to manage social media effectively.
With 57% of all travel bookings now being made online, it’s critical that you leverage internet marketing to encourage your visitors to make a return visit.
Nitrogram, the advanced analytics and engagement platform for brands on Instagram, has just released their first Guide on Instagram for Brands and other professionals.
The hotel industry is notorious for guest complaints. If you've ever worked retail, you know the saying "the customer is always right." This applies to the hotel industry as well ...
TalkToTheManager allows customers to connect with the management staff of a business through anonymous text messages whereupon the restaurant or hotel can resolve issues in real-time.
Build positive rapport with restaurant goers by turning any bad publicity into an opportunity to strengthen credibility within the hospitality industry.
Greg Creed, CEO of Taco Bell, shares how his brand has transformed itself in several essential ways without losing the loyalty of its core customer.
Albert Qian was invited to help market Crescent Village, a new apartment community in San Jose, through social media.
Hotels and other businesses in the hospitality industry are uniquely positioned to use Instagram to market themselves.
Now the website has over 11 million users and is still growing, with some of the most popular pin boards including holiday destinations, interiors inspiration and recipes – perfect for those in the hospitality industry.