Many businesses are stuck in the last century when it comes to marketing. This is especially true in the yoga retreat industry around the world. New customers are the lifeline of any successful business, and the yoga industry is no different. Yoga marketing is essential for retreats and studios to…

Providing customer service via Twitter is commonplace for the hospitality industry. Who can forget when entrepreneur Peter Shankman jokingly tweeted Morton’s Steakhouse requesting they deliver a steak to him at the airport? Upon landing in Newark, Peter was greeted by a Morton’s server with a 24 oz. Porterhouse steak, shrimp,…

When it comes to the hotel industry, generating direct bookings and nurturing a base of loyal repeat guests is key to surviving and thriving. Email marketing is one of the best tools that hotels have within their repertoire for reaching their audience and enticing potential guests with discounted rates, promotions,…